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Getting Started in Digital Marketing

Don’t know where to start with digital marketing? In this webinar, we define and develop the basic elements of digital marketing, and we help you prioritize the next steps in your digital marketing plan. The attendees will be able to develop a simple digital marketing plan after attending this webinar.
Attendees will learn:

• The relationship of digital marketing to traditional marketing

• The importance of your website as a “home base” for traffic and conversion

• The use of search, email, and social media to develop traffic to the website

• The different types of conversion