Make Better Business Decisions with Analytics - slides
by Randi Penfil
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August 11, 2022
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Make Better Business Decisions with Analytics
Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics to help you collect and interpret real-time information, and review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals.
In this session we’ll introduce talk about:
- Identifying business goals (and how you plan to use your online presence to achieve them)
- Incorporating data into your plan
- A focus on introducing Google Analytics and how to use this tool to make better business decisions
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Randi Penfil
Randi is a speaker for the Grow with Google partner program. She has more than 20 years of experience helping small businesses and nonprofits improve their digital marketing.